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Advertisers at Work shares the stories, insights, and industry perspectives of advertising’s senior leaders and rising stars—in their own words.
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In CIOs at Work, noted author Ed Yourdon interviews many of the world's most influential chief information officers, extracting their valuable insights into managing the people and technologies that shape the future of business.
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Coders at Work contains interviews with 15 of the most interesting computer programmers alive today, offering a brand-new companion volume to Apress's highly acclaimed best-seller Founders at Work by Jessica Livingston.
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In CTOs at Work, the authors interview many of the world's most influential CTOs, discussing with them the issues you would want to ask of them. The result is an outstanding companion volume to the highly acclaimed Coders at Work, Venture Capitalists at Work and the other books in Apress' elite At Work series.
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In the past 10 years, European entrepreneurship has gone from a whimper to a raging storm. This change can be largely attributed to the efforts of the 20 amazing entrepreneurs interviewed in European Founders at Work. Read and learn from the experiences of these leaders who have reshaped the European marketplace.
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What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company.
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Learn from the experiences of the founders of successful game companies such as Electronic Arts, Atari, Sierra Online, Appy Entertainment, and Bethesda Softworks.
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Through a series of interviews with lawyers at various career stages in a wide variety of practice areas, Lawyers at Work explores what it means to be a lawyer today.
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Through the prism of 15 in-depth interviews, Lobbyists at Work takes concerned American citizens inside and beyond the headlines to see first-hand how lobbyists shape legislation, regulation, policy, and spending in all branches and at all levels of American government on behalf of special interests.
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In Traders at Work, Tim Bourquin, co-founder of Traders Expo and the Forex Trading Expo and founder of TraderInterviews.com, and freelance writer and editor Nick Mango sit down with the world’s most successful professional traders to uncover what it really takes to make a living in the markets.
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Model-Based Development and Evolution of Information Systems
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