Business Journalism: How to Report on Business and Economics explains the techniques for journalists in reporting business news for various media: text (print and Internet), television, and radio. It also explains what basic knowledge journalists need to understand about the financial and business sectors.
CFO Techniques: A Hands-on Guide to Keeping Your Business Solvent and Successful provides functional recommendations and practical advice on becoming a successful head of finance and accounting in a small or mid-size company.
Common Sense: Get It, Use It, and Teach It in the Workplace shows readers not only what common sense is, but how to acquire it and improve their personal common sense quotient. It also shows how to teach common sense to others, which will help readers become promotable and take better advantage of workplace opportunities.
Design Thinking for Entrepreneurs and Small Businesses takes powerful design-thinking tools out of the corporate conference room and puts them into the hands of entrepreneurs and small-business owners to help them design better products, processes, services, and customer experiences.
Eric Sink on the Business of Software is a selection of the best and most popular essays from the author's website. This insightful collection of essays explore the business concerns that programmers face during the course of their careers.
Going Corporate: A Geek's Guide provides technology professionalsincluding programmers, engineers, designers, and analyststhe information necessary to make the transition from techie in the trenches to project manager, mid-level manager, consultantor even CIO, CTO, or CEO.
In this invaluable guide to making a living doing what you love, bestselling author and seasoned entrepreneur Christopher Duncan teaches creative solopreneurs all the real-world skillsfrom marketing to sales to networkingthey need to become their own business.
In How to Create the Next Facebook, tech guru Tom Taulli crystallizes the process by which Facebook was shepherded from idea to IPO to provide a guided blueprint for budding entrepreneurs who are ready to start building their own great business.
Utilizing 21 case studies, and focusing on two key levers that can be used to analyze any business--financial contribution and units of activity--Improving Profit shows how to measure contributions to profit in real time. These techniques help you understand what is working to generate profit, and what is not.