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  • The Street Smart MBA

    The Street Smart MBA Cover

    Steve Babitsky, James J. Mangraviti, Jr.

    In The Street Smart MBA, Steve Babitsky and James J. Mangraviti, Jr., encourage aspiring and established business owners alike to ditch class—or, better yet, ditch b-school altogether—and go back to the business basics with a series of ten simple steps that will do more for their company than the letters M, B, and A ever will.
  • The Community Manager's Playbook

    The Community Manager's Playbook Cover

    Lauren Perkins

    In The Community Manager's Playbook, digital evangelist and brand marketer Lauren Perkins provides community managers and business leaders alike with the first guide to building, nourishing, and growing online communities that naturally sync with their company's offline marketing efforts.
  • Have Fun, Get Paid

    Have Fun, Get Paid Cover

    Christopher Duncan

    In this invaluable guide to making a living doing what you love, bestselling author and seasoned entrepreneur Christopher Duncan teaches creative solopreneurs all the real-world skills—from marketing to sales to networking—they need to become their own business.
  • Exporting Essentials

    Exporting Essentials Cover

    Laurel J. Delaney

    Exporting Essentials: Selling Products and Services to the World Successfully is for entrepreneurs and small business owners interested in taking their business to the next level of growth through exporting--both traditional methods and those taking advantage of the Internet.
  • Exporting

    Exporting Cover

    Laurel J. Delaney

    Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners interested in taking their business to the next level of growth through exporting--both traditional methods and those taking advantage of the Internet.
  • Eliminating Waste in Business

    Eliminating Waste in Business Cover

    Linda M. Orr, Dave J. Orr

    Eliminating Waste in Business shows supervisors, managers, and senior executives how to cut unnecessary costs while improving operations—and gain major improvements in innovation, marketing effectiveness, operations precision, and profitability.

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