Overview
- This 2nd edition updates a first to market business of Android apps creating and selling book.
- This edition is new and improved with more first hand app development experience in Android
- Android book and tech markets are still key.
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Table of contents (10 chapters)
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Front Matter
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Back Matter
About this book
The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for app developers. Google Play and Amazon Appstore for Android apps has become the second go-to apps eco for today's app developers. While not yet as large in terms of number of apps as iTunes, Google Play and Amazon Appstore have so many apps that it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your Android app requires a lot of organization and some strategic planning.
Written for today's Android apps developer or apps development shop, this new and improved book from Apress, The Business of Android Apps Development, Second Edition, tells you today's story on how to make money on Android apps. This book shows you how to take your app from idea to design to development to distribution and marketing your app on Google Play or Amazon Appstore.
This book takes you step-by-step through cost-effective marketing, public relations and sales techniques that have proven successful for professional Android app creators and indie shops—perfect for independent developers on shoestring budgets. It even shows you how to get interest from venture capitalists and how they view a successful app vs. the majority of so-so to unsuccessful apps in Android. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!
About the authors
Bibliographic Information
Book Title: The Business of Android Apps Development
Book Subtitle: Making and Marketing Apps that Succeed on Google Play, Amazon Appstore and More
Authors: Roy Sandberg, Mark Rollins
DOI: https://doi.org/10.1007/978-1-4302-5008-1
Publisher: Apress Berkeley, CA
eBook Packages: Professional and Applied Computing, Apress Access Books, Professional and Applied Computing (R0)
Copyright Information: Mark Rollins and Roy Sandberg 2013
Softcover ISBN: 978-1-4302-5007-4Published: 25 July 2013
eBook ISBN: 978-1-4302-5008-1Published: 31 August 2013
Edition Number: 2
Number of Pages: XVIII, 168
Number of Illustrations: 43 b/w illustrations
Topics: Mobile Computing, Computer Applications