Andrew R. Thomas
Andrew R. Thomas, Ph.D. is a bestselling business author, whose books include Aviation Insecurity: The New Challenges of Air Travel, Air Rage: Crisis in the Skies, Aviation Security Management (three volumes), and The Final Journey of the Saturn V. His book The Distribution Trap was awarded the Berry-American Marketing Association Prize for the Best Book of 2010. He is founding editor-in-chief of the Journal of Transportation Security, contributing editor at Industry Week, and associate professor of international business at the University of Akron, Ohio. He has been interviewed by more than 1,000 media outlets and is a regularly featured analyst for CNBC, FOX News, and BBC. A million-mile flier, he has traveled to and conducted business in more than 120 countries on all seven continents.
Andrew R. Thomas' Books
The Customer Trap
- Publication Date: March 31, 2015
- ISBN13: 978-1-484203-86-6
When you as a business leader agree to sell through mega-retailers—whether online or bricks-and-mortar—you may be making a deal with the devil. The Customer Trap shows you how to avoid falling into asymmetric relationships with the big-box stores, maintain your independence, protect your brand and margins, and make more money than ever by creating and controlling your sales channels.Learn More …