![Sports Economics, Management and Policy]( "Sports Economics, Management and Policy")
Series
Coates, D. (Ed)
The aim of this series is to provide academics, students, sports business executives, and policy makers with information and analysis on the cutting edge of sports economics, …
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![Political Campaigning and Communication]( "Political Campaigning and Communication")
Series
Lilleker, D. G. (Ed)
The series explores themes relating to how political organisations promote themselves and how citizens interpret and respond to their tactics. Politics is here defined broadly as …
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![Handel und Internationales Marketing Retailing and International Marketing]( "Handel und Internationales Marketing Retailing and International Marketing")
Series
Swoboda, B. (Ed), Foscht, T. (Ed), Schramm-Klein, H. (Ed)
Die Schriftenreihe fördert die Themengebiete Handel und Internationales Marketing. Diese charakterisieren – jedes für sich, aber auch in inhaltlicher Kombination – die …
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![Springer Series in Supply Chain Management]( "Springer Series in Supply Chain Management")
Series
Tang, C. S. (Ed)
Supply Chain Management (SCM), long an integral part of Operations Management, focuses on all elements of creating a product or service, and delivering that product or service, at …
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![Palgrave Studies in Marketing, Organizations and Society]( "Palgrave Studies in Marketing, Organizations and Society")
Series
Stewart, D. W. (Ed)
This book series will focus on the broader contributions of marketing to the firm and to society at large. It takes a focus more consistent with the original reasons the marketing …
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![Tourism on the Verge]( "Tourism on the Verge")
Series
Sheldon, P. J. (Ed), Fesenmaier, D. R. (Ed), Egger, R. (Ed), Gretzel, U. (Ed)
This book series discusses essential aspects of tourism and hospitality, including events and experiences, transportation and mobility, education, technology and society, as well …
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![Palgrave Advances in Luxury]( "Palgrave Advances in Luxury")
Series
Shukla, P. (Ed), Singh, J. (Ed)
The field of luxury studies increasingly encompasses a variety of perspectives not just limited to marketing and brand management. In recent times, a host of novel and topical …
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![International Marketing and Management Research]( "International Marketing and Management Research")
Series
Saxena Arora, A. (Ed)
International Marketing and Management Research (IMMR) Series provides a forum for academics and professionals to share the latest developments and advances in knowledge and …
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![Palgrave Pocket Consultants]( "Palgrave Pocket Consultants")
Series
Palgrave Pocket Consultants is a new series of concise, market driven, technical guides which provide actionable solutions to specific, high-level business problems. Written for …
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![International Management Studies]( "International Management Studies")
Series
Wolff, B. (Ed), Gunkel, M. (Ed)
Die Schriftenreihe trägt dazu bei, Erkenntnisse aus der internationalen Unternehmensforschung zu verbreiten. Die meisten Beiträge zeichnen sich durch eine Fundierung auf die …
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![Managing the Asian Century]( "Managing the Asian Century")
Series
Mandal, P. (Ed)
Managing the Asian Century provides a platform for scholastic discussions and stresses the need for a holistic framework to understand Asia as an emerging economic global …
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![Applying Quality of Life Research]( "Applying Quality of Life Research")
Series
Alves, H. (Ed)
This book series focuses on best practices in specialty areas of Quality of Life research, including among others potentially: community development, quality of work life, …
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![Fuzzy Management Methods]( "Fuzzy Management Methods")
Series
Meier, A. (Ed), Pedrycz, W. (Ed), Portmann, E. (Ed)
With today’s information overload, it has become increasingly difficult to analyze the huge amounts of data and to generate appropriate management decisions. Furthermore, the data …
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![National Perspectives on the Development of Public Relations]( "National Perspectives on the Development of Public Relations")
Series
Watson, T. (Ed)
The history of public relations has long been presented in a corporatist Anglo-American framework. The National Perspectives on the Development of Public Relations: Other Voices …
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![International Series in Quantitative Marketing]( "International Series in Quantitative Marketing")
Series
Eliashberg, J. (Ed)
International Series in Quantitative Marketing (ISQM) is dedicated to reviewing, exploring, and reporting state-of-the-art marketing issues in the broadest sense. Of interest to …
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