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Palgrave Macmillan

Digitalization and Firm Performance

Examining the Strategic Impact

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  • © 2022

Overview

  • Draws on an international range of case studies, from Albania, Canada, France, Italy, Mexico, and more
  • Explores technical aspects of digitalization, from cashless payments to Industry 4.0, in a variety of business contexts
  • Explores the social impact of digitalization on businesses and organization

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Table of contents (11 chapters)

Keywords

About this book

This book explores how digitalization and digital technologies influence markets, firms, financial institutions and organizations. Drawing on examples from Canada, Poland, France, Albania, Africa and Turkey this book takes a truly international perspective. It explores the technical aspects of digitalization, with chapters examining topics like how digitization creates value in a small company, how digital-driven business drives innovation, how import-exporting firms can increase productivity within the digital economy and how financial systems and institutions evolve due to new technologies. However, the book goes beyond this and, by adopting a holistic view, examines the social impact of digitalization, with the authors discussing how trade unions and employers present Industry 4.0 to employees and the general public. This book will be of interest to anyone studying digital innovation, digital management, digital strategy, Fin Tech, firm management, and Industry 4.0.

Chapter1 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Editors and Affiliations

  • Department of International Marketing, Poznań University of Economics and Business, Poznań, Poland

    Milena Ratajczak-Mrozek

  • Department of Money and Banking, Poznań University of Economics and Business, Poznań, Poland

    Paweł Marszałek

About the editors

Milena Ratajczak-Mrozek is an Associate Professor at Poznań University of Economics and Business, Poland. Her main areas of research include companies’ relationships and cooperation in an international setting as well as performance in the global market. She has published and served as the guest editor of special issue in Industrial Marketing Management and Journal of Business Research

Paweł Marszałek is an Associate Professor at Poznań University of Economics and Business, Poland. His main areas of research include theory of money and monetary policy, financial systems, financialization and history of economic thought. He has published in Physica A. Statistical Mechanics and its Applications, Journal of Destination Marketing & Management, and Transforming Government: People, Process and Policy



Bibliographic Information

  • Book Title: Digitalization and Firm Performance

  • Book Subtitle: Examining the Strategic Impact

  • Editors: Milena Ratajczak-Mrozek, Paweł Marszałek

  • DOI: https://doi.org/10.1007/978-3-030-83360-2

  • Publisher: Palgrave Macmillan Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2022

  • Hardcover ISBN: 978-3-030-83359-6Published: 03 December 2021

  • Softcover ISBN: 978-3-030-83362-6Published: 04 December 2022

  • eBook ISBN: 978-3-030-83360-2Published: 02 December 2021

  • Edition Number: 1

  • Number of Pages: XVI, 317

  • Number of Illustrations: 15 b/w illustrations

  • Topics: Business and Management, general, Management

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