Overview
Framework for creating a sustainable corporate culture
6-phase process illustrates the implementation steps
With an accompanying example for implementation in practice
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Table of contents (14 chapters)
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Front Matter
Keywords
About this book
Corporate culture is the most important and central success factor for sustainably successful organizations. If one understands corporate culture as a reality of life within companies which can be formed and developed, it becomes a key management tool. In practice, however, there is often a lack of concrete models, methods and approaches on how to directly change and shape the corporate culture. This is the aim of this practice-oriented book: After a brief introduction to the relevant terms and concepts of corporate culture, its importance for corporate success is elaborated. An integrated architecture model of corporate culture sets the framework for strategy, operational implementation and conscious, culture-compliant daily action. A six-phase process is then presented, which starts with the determination of the most important factors of the individual corporate culture, enables a maturity classification, presents possible methods and intervention options and outlines a change process via a roadmap with which a successful culture change can be monitored. An accompanying illustrative example clarifies the individual phases and demonstrates the possible implementation in one's own corporate practice. The importance of leadership and recommendations for the successful implementation of corporate culture projects round off the book.
This book is a translation of the original German edition Unternehmenskultur gestalten by Josef Herget published by Springer-Verlag GmbH Germany, part of Springer Nature in 2020. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation.
Authors and Affiliations
About the author
Prof. Dr. Josef Herget combines many years of experience in academia with international consulting activities. He has taught and researched at various universities in Europe, founded and managed companies and held numerous consulting positions in business and politics. Prior to his current position as director of the "Excellence Institute - Research & Solutions" in Vienna, he worked at the Danube University Krems. His research focuses primarily on topics in the area of business and management excellence. Herget has given lectures in more than 30 countries and can refer to approx. 300 publications. He supports companies as a discussion partner in all questions of future viability and change.
Bibliographic Information
Book Title: Shaping Corporate Culture
Book Subtitle: For Sustainable Business Success
Authors: Josef Herget
DOI: https://doi.org/10.1007/978-3-662-65327-2
Publisher: Springer Berlin, Heidelberg
eBook Packages: Social Sciences, Social Sciences (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer-Verlag GmbH, DE, part of Springer Nature 2023
Softcover ISBN: 978-3-662-65326-5Published: 14 February 2023
eBook ISBN: 978-3-662-65327-2Published: 13 February 2023
Edition Number: 1
Number of Pages: XIII, 157
Number of Illustrations: 1 b/w illustrations