Overview
- Significantly contributes toward the limited knowledge and research published in Asian technology application of tourism
- Explores tourism technology applications including Marketing, Social Media, Customer Relations and Management
- Essential guide for students and researchers of tourism and hospitality in both local and foreign universities
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Table of contents (59 entries)
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Front Matter
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Technology Application in the Asian Tourism Industry: Concepts and Applications
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Front Matter
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Technology Application in the Asian Tourism Industry: Marketing Contexts
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Front Matter
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Technology Application in the Asian Tourism Industry: Customer Perceptions
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Technology Application in the Asian Tourism Industry: Decision-Making
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Technology Application in the Asian Tourism Industry: Tourist Experience
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Technology Application in the Asian Tourism Industry: Customer Relations
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Technology Application in the Asian Tourism Industry: Tourist Loyalty
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Keywords
- Asian Tourism
- Technology Application in Asia
- Information and Communication Technologies
- Smart cities
- Artificial Intelligence
- Social Media
- Travel Mobile Applications
- Tourist Experience
- 5A model
- Kerala Tourism
- Tourism Destination
- Aviation Industry
- Travel Agents
- Asian Tourism Marketing
- Medical Tourism
- ASEAN Tourism Industry
- Hospitality Industry
- Indigenous Tourism
- Big Data in tourism
- Sustainable Development in tourism
About this book
It is an undisputed reality that the tourism industry in Asia is getting exposed to more innovative technologies than ever before. This proposed book provides the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges. This book, a blend of comprehensive and extensive effort by the contributors and editors, is designed to cover the application and practice of technology in tourism, including the relevant niches. This book focuses on the importance of technology in tourism. This also highlights, in a comprehensive manner, specific technologies that are impacting the tourism industry in Asia, as well as the constraints the industry is facing. The contents of this book deal with distinct topics, such as mobile computing, new product designs, innovative technology usages in tourism promotion, technology-driven sustainable tourism development, location-based apps, mobility, accessibility and so on.
A good number of research studies have conducted outlining the contributions and importance of technologies in tourism, in general. However, the tourism industry of Asia so far has attracted very few researchers. Some contributions have been made but not sufficient. Considering the ongoing trend of technology application in the tourism industry in Asia, very few research attempts have been made aiming to explore diverse aspects. Tourism is expanding enormously across the world. which actually creates more demands for effective technologies. This book will be a reading companion, especially for tourism students in higher academic institutions. This book will also be read by the relevant policy planners and industry professionals. Apart from them, this book will be appreciated by expatriate researchers and researchers having keen interest in the Asian tourism industry.Editors and Affiliations
About the editor
Dr Azizul Hassan is a member of the Tourism Consultants Network of the UK Tourism Society. Dr Hassan has been working for the tourism industry as a consultant, academic, and researcher for over 20 years. His research interest areas are technology-supported marketing for tourism and hospitality, immersive technology applications in the tourism and hospitality industry, and technology-influenced marketing suggestions for sustainable tourism and hospitality industry in developing countries. Dr Hassan has authored over 150 articles and book chapters in leading tourism outlets. He is also part of the editorial team of 25 book projects from Routledge, Springer, CAB International, and Emerald Group Publishing Limited. He is a regular reviewer of a number of international journals.
Bibliographic Information
Book Title: Handbook of Technology Application in Tourism in Asia
Editors: Azizul Hassan
DOI: https://doi.org/10.1007/978-981-16-2210-6
Publisher: Springer Singapore
eBook Packages: Business and Management, Reference Module Humanities and Social Sciences, Reference Module Business, Economics and Social Sciences
Copyright Information: Springer Nature Singapore Pte Ltd. 2022
Hardcover ISBN: 978-981-16-2209-0Published: 10 July 2022
eBook ISBN: 978-981-16-2210-6Published: 09 July 2022
Edition Number: 1
Number of Pages: LXXX, 1338
Number of Illustrations: 30 b/w illustrations, 97 illustrations in colour
Topics: Industries, Business and Management, general, Asian Business, Management, International Business, Marketing