The Web Startup Success Guide

1. Front Matter

   Pages i-xx

   PDF

2. Introduction: What Was Is Not What Is

   • Bob Walsh

   Pages 1-24

3. Value Is the Core of Your Startup

   • Bob Walsh

   Pages 25-47

4. So Many Platforms, So Many Options

   • Bob Walsh

   Pages 49-98

5. Tools and Groups for Startups

   • Bob Walsh

   Pages 99-143

6. Money: Raise, Manage, Make

   • Bob Walsh

   Pages 145-208

7. Social Media and Your Startup

   • Bob Walsh

   Pages 209-266

8. Clarity Matters

   • Bob Walsh

   Pages 267-295

9. Getting It Done

   • Bob Walsh

   Pages 297-340

10. Six Wise People

    • Bob Walsh

    Pages 341-398

11. What’s Next?

    • Bob Walsh

    Pages 399-405

12. Back Matter

    Pages 407-418

    PDF

If there's a software startup company in your developer heart, this is the book that will make it happen.

The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers.

Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.

• Apps
• Facebook
• Marketing
• Social Media
• Twitter
• Web

Bob Walsh is the founder of 47Hats, a consulting firm/blog/startup dedicated to helping startups succeed, the author of Micro-ISV: From Vision to Reality, podcaster-in-chief of the Startup Success Podcast, co-moderator of the Joel on Software's Business of Software forum, and creator of StartupToDo.com, a online productivity app and community for startup and microISVs. At his company, Safari Software, Inc., Bob was a contract software developer for more than 20 years before launching, selling and ultimately selling off a Windows personal task manager commercial application. Before getting into information technology, Walsh was a reporter for several news organizations, the most worth bragging about being United Press International (UPI).

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