Overview
- Follow-up to successful first edition
- Only book on selling and marketing apps written specifically for developers
- Market for iPhone and iPad apps continues to grow
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Table of contents (12 chapters)
About this book
The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creatorsperfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!
About the authors
Bibliographic Information
Book Title: The Business of iPhone and iPad App Development
Book Subtitle: Making and Marketing Apps that Succeed
Authors: Dave Wooldridge, Michael Schneider
DOI: https://doi.org/10.1007/978-1-4302-3301-5
Publisher: Apress Berkeley, CA
eBook Packages: Professional and Applied Computing, Apress Access Books, Professional and Applied Computing (R0)
Copyright Information: Dave Wooldridge and Michael Schneider 2011
Softcover ISBN: 978-1-4302-3300-8Published: 25 March 2011
eBook ISBN: 978-1-4302-3301-5Published: 18 August 2011
Edition Number: 2
Number of Pages: 480
Topics: Apple and iOS, Computer Applications