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UX Fundamentals for Non-UX Professionals

User Experience Principles for Managers, Writers, Designers, and Developers

Authors: Stull, Edward

  • Explains the fundamental concepts of UX design through entertaining real-world examples
  • Designed for professionals who work alongside UX designers and researchers, including but not limited to: project managers, graphic designers, copyeditors, developers, and HR professionals
  • Explains how UX impacts business, including product, pricing, placement, and promotion as well as security, speed, and privacy
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Buy this book

eBook $29.99
price for USA (gross)
  • ISBN 978-1-4842-3811-0
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $37.99
price for USA
  • ISBN 978-1-4842-3810-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Demystify UX and its rules, contradictions, and dilemmas. This book provides real-world examples of user experience concepts that empower teams to create compelling products and services, manage social media, interview UX candidates, and oversee product teams.
From product decisions to performance reviews, your ability to participate in discussions about UX has become vital to your company's success as well as your own. However, UX concepts can seem complex. Many UX books are written by and for UX professionals. UX Fundamentals for Non-UX Professionals serves the needs of project managers, graphic designers, copyeditors, marketers, and others who wish to understand UX design and research.
You will discover how UX has influenced history and continues to affect our daily lives. Entertaining real-world examples demonstrate what a massive, WWII-era tank teaches us about design, what a blue flower tells us about audiences, and what drunk marathoners show us about software.
What You'll Learn

  • Know the fundamentals of UX through real-world examples 
  • Acquire the skills to participate intelligently in discussions about UX design and research
  • Understand how UX impacts business, including product, pricing, placement, and promotion as well as security, speed, and privacy

Who This Book Is For
Professionals who work alongside UX designers and researchers, including but not limited to: project managers, graphic designers, copyeditors, developers, and human resource professionals; and business, marketing, and computer science students seeking to understand how UX affects human cognition and memory, product pricing and promotion, and software security and privacy.

About the authors

Edward Stull is a designer and researcher in Columbus, Ohio, USA. He helps teams work through user experience (UX) challenges ranging from product design to digital marketing. Over his 20-year-long career, he has assisted numerous international brands, national banks, and state healthcare exchanges. He thinks a lot about how people understand, practice, and sell UX.

Table of contents (45 chapters)

Buy this book

eBook $29.99
price for USA (gross)
  • ISBN 978-1-4842-3811-0
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $37.99
price for USA
  • ISBN 978-1-4842-3810-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

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Bibliographic Information

Bibliographic Information
Book Title
UX Fundamentals for Non-UX Professionals
Book Subtitle
User Experience Principles for Managers, Writers, Designers, and Developers
Authors
Copyright
2018
Publisher
Apress
Copyright Holder
Edward Stull
Distribution Rights
Programming
eBook ISBN
978-1-4842-3811-0
DOI
10.1007/978-1-4842-3811-0
Softcover ISBN
978-1-4842-3810-3
Edition Number
1
Number of Pages
XIV, 349
Number of Illustrations and Tables
102 b/w illustrations
Topics