Get 40% off Apress eBooks sitewide through May 8, 2019! Stock up now >>

Building Your Online Store With WordPress and WooCommerce

Learn to Leverage the Critical Role E-commerce Plays in Today’s Competitive Marketplace

Authors: Sims, Lisa

Free Preview
  • Save time and money by planning your own e-commerce strategy without paying expensive consultants
  • Test and market your online store to potential customers
  • Written by an entrepreneur who has over 10 years experience in implementing ecommerce solutions (including her own) and also teaches ecommerce courses for several online universities
see more benefits

Buy this book

eBook $24.99
price for USA (gross)
  • ISBN 978-1-4842-3846-2
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $34.99
price for USA
  • ISBN 978-1-4842-3845-5
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Teaches you all about e-commerce and how to create your own online shop using WordPress and WooCommerce. Regardless of a business’s size, e-commerce helps level the playing field, increases a business’s exposure, allows companies to reach customers globally, and streamlines the fulfillment process. In the past, e-commerce websites were expensive, technically difficult, and time-consuming to create but not anymore.

WordPress and WooCommerce together are a complete e-commerce solution that can be used to sell both physical and digital products online. You'll learn how to install WordPress and how to plan your e-commerce solution with WooCommerce as well as install, create, secure, test, and market a sample online store.  

Save time and money by planning your own e-commerce strategy without paying expensive consultants. Increase your brand and products’ or services’ exposure to your target customers, and increase sales by offering target customers the ability to purchase products online as well as reach potential customers globally. 

What You'll Learn

  • Plan an effective ecommerce strategy
  • Choose a payment merchant and which products or services to sell online 

  • Secure your store and add products, descriptions, categories, images, and prices

  • Maintain and expand your online store with WooCommerce extensions

Who This Book Is For
Ideal for entrepreneurs and small business owners who know their products (physical or digital), but lack the technical background and skills to setup an online store to sell their products and services.  

About the authors

Lisa Sims is an Assistant Professor of Web and Mobile Technology for Ashford University and an Online Adjunct Faculty for The University of Phoenix Online and Southern New Hampshire University where she teaches technology courses in web design, ecommerce, and mobile application development.

Lisa is the author of six books and the creator and host of "The Stretching A Dollar for Entrepreneurs Show" on Blogtalkradio.com, where she provides money-saving tips for entrepreneurs. She is also the creator and host of The Living To Save Podcast, where she helps consumers save time and money while providing a little wisdom for their souls. 

Table of contents (10 chapters)

Table of contents (10 chapters)

Buy this book

eBook $24.99
price for USA (gross)
  • ISBN 978-1-4842-3846-2
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $34.99
price for USA
  • ISBN 978-1-4842-3845-5
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

Services for this book

Loading...

Bibliographic Information

Bibliographic Information
Book Title
Building Your Online Store With WordPress and WooCommerce
Book Subtitle
Learn to Leverage the Critical Role E-commerce Plays in Today’s Competitive Marketplace
Authors
Copyright
2018
Publisher
Apress
Copyright Holder
Lisa Sims
eBook ISBN
978-1-4842-3846-2
DOI
10.1007/978-1-4842-3846-2
Softcover ISBN
978-1-4842-3845-5
Edition Number
1
Number of Pages
XX, 179
Number of Illustrations
110 b/w illustrations
Topics