Authors:
- Offers a primer on the valuation of digital intangibles, a trending class of immaterial assets
- Is innovative in its design and concept
- Tackles a frontier topic with an original methodology, combining academic rigor with practical insights
- Comprehensively addresses valuation issues
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Table of contents (19 chapters)
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Front Matter
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A General Valuation Approach
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Front Matter
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About this book
This book offers a primer on the valuation of digital intangibles, a trending class of immaterial assets. Startups like successful unicorns, as well as consolidated firms desperately working to re-engineer their business models, are now trying to go digital and to reap higher returns by exploiting new intangibles. This book is innovative in its design and concept since it tackles a frontier topic with an original methodology, combining academic rigor with practical insights. Digital intangibles range from digitized versions of traditional immaterial assets (brands, patents, know-how, etc.) to more trendy applications like big data, Internet of Things, interoperable databases, artificial intelligence, digital newspapers, social networks, blockchains, FinTech applications, etc. This book comprehensively addresses related valuation issues, and demonstrates how best practices can be applied to specific asset appraisals, making it of interest to researchers, students, and practitioners alike.
Authors and Affiliations
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Catholic University of the Sacred Heart, Milan,, Italy
Roberto Moro Visconti
About the author
Roberto Moro Visconti is professor of Corporate Finance at the Catholic University of the Sacred Heart, Milan, Italy, and is the director of studio Moro Visconti – chartered accountants and financial consultants.Dr. Moro Visconti manages a consolidated financial boutique that derives from a deep-rooted tradition of professional consultants in Milan.
Bibliographic Information
Book Title: The Valuation of Digital Intangibles
Book Subtitle: Technology, Marketing and Internet
Authors: Roberto Moro Visconti
DOI: https://doi.org/10.1007/978-3-030-36918-7
Publisher: Palgrave Macmillan Cham
eBook Packages: Economics and Finance, Economics and Finance (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2020
Softcover ISBN: 978-3-030-36920-0Published: 18 February 2021
eBook ISBN: 978-3-030-36918-7Published: 17 February 2020
Edition Number: 1
Number of Pages: XXII, 536
Number of Illustrations: 22 b/w illustrations, 64 illustrations in colour
Topics: Investment Appraisal, Innovation/Technology Management