Overview
- Shares the most practical and insightful problem solving tools, which have been developed within highly-regarded strategy consultancies such as McKinsey, BCG and Bain
- Outlines a four-step approach, leading readers from stating problems to selling their solutions
- Combines strategy consulting methodology, cognitive psychology and design thinking
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Table of contents (13 chapters)
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Front Matter
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Back Matter
Keywords
About this book
Solving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn’t come naturally and we haven’t been taught how to do it well. Research shows a host of pitfalls trips us up when we try: We’re quick to believe we understand a situation and jump to a flawed solution. We seek to confirm our hypotheses and ignore conflicting evidence. We view challenges incompletely through the frameworks we know instead of with a fresh pair of eyes. And when we communicate our recommendations, we forget our reasoning isn’t obvious to our audience.
How can we do it better?
In Cracked It!, seasoned strategy professors and consultants Bernard Garrette, Corey Phelps and Olivier Sibony present a rigorous and practical four-step approach to overcome these pitfalls. Building on tried-and-tested (but rarely revealed) methods of top strategy consultants, research in cognitive psychology, and the latest advances in design thinking, they provide a step-by-step process and toolkit that will help readers tackle any challenging business problem. Using compelling stories and detailed case examples, the authors guide readers through each step in the process: from how to state, structure and then solve problems to how to sell the solutions.
Written in an engaging style by a trio of experts with decades of experience researching, teaching and consulting on complex business problems, this book will be an indispensable manual for anyone interested in creating value by helping their organizations crack the problems that matter most.
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Authors and Affiliations
About the authors
Bernard Garrette is Professor of Strategy at HEC Paris. His teaching and research focus on corporate strategy, business simulations and problem solving. He served as MBA Associate Dean at HEC Paris, Corporate Strategy Expert with McKinsey & Company, and consultant or management educator for blue chip companies and start-ups.
Corey Phelps is Associate Professor of Strategy, Marcel Desautels Faculty Fellow and Associate Dean of Executive Education at the Desautels Faculty of Management, McGill University. He is a frequent keynote speaker, corporate trainer and consultant on topics of strategy and innovation.
Olivier Sibony is Affiliate Professor of Strategy at HEC Paris, where he teaches problem solving and strategic decision making. Previously, he was a Senior Partner of McKinsey & Company, where he spent 25 years advising the leaders of global corporations, and held a number of firm leadership roles.
Bibliographic Information
Book Title: Cracked it!
Book Subtitle: How to solve big problems and sell solutions like top strategy consultants
Authors: Bernard Garrette, Corey Phelps, Olivier Sibony
DOI: https://doi.org/10.1007/978-3-319-89375-4
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s) 2018
Hardcover ISBN: 978-3-319-89374-7Published: 19 June 2018
Softcover ISBN: 978-3-030-07753-2Published: 15 January 2019
eBook ISBN: 978-3-319-89375-4Published: 08 June 2018
Edition Number: 1
Number of Pages: XIX, 284
Number of Illustrations: 62 b/w illustrations