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Part of the book series: Lecture Notes in Economics and Mathematical Systems (LNE, volume 132)
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Table of contents (151 chapters)
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Front Matter
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Consumer Behavior Models
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Brand Choice
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About this book
Authors and Affiliations
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Department of Economics, Brown University, Providence, USA
Ursula H. Funke
Bibliographic Information
Book Title: Mathematical Models in Marketing
Book Subtitle: A Collection of Abstracts
Authors: Ursula H. Funke
Series Title: Lecture Notes in Economics and Mathematical Systems
DOI: https://doi.org/10.1007/978-3-642-51565-1
Publisher: Springer Berlin, Heidelberg
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eBook Packages: Springer Book Archive
Copyright Information: Springer-Verlag Berlin Heidelberg 1976
Softcover ISBN: 978-3-540-07869-2Published: 20 October 1976
eBook ISBN: 978-3-642-51565-1Published: 17 April 2013
Series ISSN: 0075-8442
Series E-ISSN: 2196-9957
Edition Number: 1
Number of Pages: XX, 514
Topics: Mathematics, general, Business and Management, general