Overview
Publication in the field of economic sciences?
Includes supplementary material: sn.pub/extras
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Table of contents (6 chapters)
Keywords
About this book
Authors and Affiliations
About the author
Lena Christiaans obtained her doctorate at the Chair in Corporate Management at Universität Hohenheim and currently works as a reputation manager in the Corporate Communications department of a DAX-30-company in Dusseldorf.
Bibliographic Information
Book Title: International Employer Brand Management
Book Subtitle: A Multilevel Analysis and Segmentation of Students' Preferences
Authors: Lena Christiaans
DOI: https://doi.org/10.1007/978-3-658-00456-9
Publisher: Springer Gabler Wiesbaden
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Springer Fachmedien Wiesbaden 2013
Softcover ISBN: 978-3-658-00455-2Published: 27 November 2012
eBook ISBN: 978-3-658-00456-9Published: 28 November 2012
Edition Number: 1
Number of Pages: XVIII, 265
Number of Illustrations: 16 b/w illustrations
Topics: Marketing, Business and Management, general, Entrepreneurship