Service Science: Research and Innovations in the Service Economy

Case Studies in Service Innovation

Editors: Macaulay, L.A., Miles, I., Wilby, J., Tan, Y.L., Zhao, L., Theodoulidis, B. (Eds.)

  • Presents over twenty case studies drawn from practical experience
  • Demonstrates how success is measured, providing reader with tools for implementation
  • Organized around five themes with specific comments for case comparisons from experts in the field
  • Introduces readers to several contexts that can be applied in various situations
  • Provides an excellent resource for further study of service innovation
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eBook $89.00
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  • ISBN 978-1-4614-1972-3
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  • Download immediately after purchase
Hardcover $119.00
price for USA
  • ISBN 978-1-4614-1971-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $119.00
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  • ISBN 978-1-4899-9686-2
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Case Studies in Service Innovation provides the reader fresh insight into how innovation occurs in practice, and stimulates learning from one context to another. The volume brings together contributions from researchers and practitioners in a celebration of achievements with the intention of adding to the wider understanding of how service innovation develops. Each case presents a brief description of the context in which the innovation occurred, the opportunity that led to the innovation and an overview of the innovation itself, also addressing how success was measured, what success has been achieved to date and providing links to further information.

The book is organized around five major themes, each reflecting recognized sources of service innovation: Business Model Innovation: new ways of creating, delivering or capturing economic, social, environmental and other types of value; The Organization in its Environment: an organization engaging beyond its own boundaries, with public private partnerships, sourcing knowledge externally, innovation networks, and open or distributed innovation; Innovation Management within an Organization: an organization actively encouraging innovation within its own boundaries using project teams, internal governance of innovation, and methods or tools that stimulate innovation; Process Innovation: changes in service design and delivery processes, such as consumer led innovation or consumers as part of the innovation process, service operations management, and educational processes; Technology Innovation: the use of technology, including ICT enabled innovation, ICTs that are themselves innovative and support the delivery of new services, new ICT services, new ways of delivering services associated with ICT products, and technology other than ICT.

The final part of the book is given to four extended cases allowing for a more in-depth treatment of innovation within a complex service system. The extended cases also illustrate two important and growing trends, firstly the need for, and benefits of, a more customer centric approach to service innovation and secondly the need for better understanding of public services and the role of public-private partnerships in identifying and achieving innovation.

Table of contents (33 chapters)

  • Introduction to Service Innovation

    Miles, Ian

    Pages 1-15

  • Introduction to Business Model Innovation Cases

    Theodoulidis, Babis

    Pages 19-21

  • Service Innovation in the Chinese Aviation Industry: The Case of Chinese Low Cost Carriers

    Liang, Liting

    Pages 23-26

  • Survival by “Servicisation”: A Multiple-Case Study of the Taiwanese Video Games Industry

    Lee, Alger

    Pages 27-32

  • Innovation in China’s Mobile Multimedia Broadcasting Service

    Ren, Jinluan (et al.)

    Pages 33-35

Buy this book

eBook $89.00
price for USA
  • ISBN 978-1-4614-1972-3
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Download immediately after purchase
Hardcover $119.00
price for USA
  • ISBN 978-1-4614-1971-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $119.00
price for USA
  • ISBN 978-1-4899-9686-2
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Case Studies in Service Innovation
Editors
  • Linda A. Macaulay
  • Ian Miles
  • Jennifer Wilby
  • Yin Leng Tan
  • Liping Zhao
  • Babis Theodoulidis
Series Title
Service Science: Research and Innovations in the Service Economy
Copyright
2012
Publisher
Springer-Verlag New York
Copyright Holder
Springer Science+Business Media New York
eBook ISBN
978-1-4614-1972-3
DOI
10.1007/978-1-4614-1972-3
Hardcover ISBN
978-1-4614-1971-6
Softcover ISBN
978-1-4899-9686-2
Series ISSN
1865-4924
Edition Number
1
Number of Pages
XIV, 234
Topics