Springer Texts in Business and Economics

New Perspectives on Industrial Organization

With Contributions from Behavioral Economics and Game Theory

Authors: Tremblay, Victor J., Tremblay, Carol Horton

  • Combines formal modeling with empirical evidence, case studies, and policy analysis to create a unique approach to Industrial Organization
  • Includes important contributions from behavioral economics
  • Provides students with the mathematical and econometric tools that they will need in order to understand the material in the text Highlights main points at the end of each chapter followed by a set of review questions with answers
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eBook $54.99
price for USA (gross)
  • ISBN 978-1-4614-3241-8
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $69.95
price for USA
  • ISBN 978-1-4614-3240-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this Textbook

This book covers the main topics that students need to learn in a course on Industrial Organization.  It reviews the classic models and important empirical evidence related to the field.  However, it will differ from prior textbooks in two ways.  First, this book incorporates contributions from behavioral economics and neuroeconomics, providing the reader with a richer understanding of consumer preferences and the motivation for many of the business practices we see today.  The book discusses how firms exploit consumers who are prone to making mistakes and who suffer from cognitive dissonance, attention lapses, and bounded rationality, for example and will help explain why firms invest in persuasive advertising, offer 30-day free trials, offer money-back guarantees, and engage in other observed phenomena that cannot be explained by the traditional approaches to industrial organization.   

 

A second difference is that this book achieves a balance between textbooks that emphasize formal modeling and those that emphasize the history of the field, empirical evidence, case studies, and policy analysis. This text puts more emphasis on the micro-foundations (i.e., consumer and producer theory), classic game theoretic models, and recent contributions from behavioral economics that are pertinent to industrial organization.  Each topic will begin with a discussion of relevant theory and models and will also include a discussion of concrete examples, empirical evidence, and evidence from case studies.  This will provide students with a deeper understanding of firm and consumer behavior, of the factors that influence market structure and economic performance, and of policy issues involving imperfectly competitive markets.  The book is intended to be a textbook for graduate students, MBAs and upper-level undergraduates and will use examples, graphical analysis, algebra, and simple calculus to explain important ideas and theories in industrial organization.

  

Table of contents (21 chapters)

  • Introduction

    Tremblay, Victor J. (et al.)

    Pages 3-23

  • Demand, Technology, and the Theory of the Firm

    Tremblay, Victor J. (et al.)

    Pages 25-54

  • Introductory Game Theory and Economic Information

    Tremblay, Victor J. (et al.)

    Pages 55-100

  • Behavioral Economics

    Tremblay, Victor J. (et al.)

    Pages 101-119

  • Perfect Competition and Market Imperfections

    Tremblay, Victor J. (et al.)

    Pages 123-143

Buy this book

eBook $54.99
price for USA (gross)
  • ISBN 978-1-4614-3241-8
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $69.95
price for USA
  • ISBN 978-1-4614-3240-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
New Perspectives on Industrial Organization
Book Subtitle
With Contributions from Behavioral Economics and Game Theory
Authors
Series Title
Springer Texts in Business and Economics
Copyright
2012
Publisher
Springer-Verlag New York
Copyright Holder
Springer Science+Business Media, LLC
Distribution Rights
Distribution rights for India: Segment, New Delhi, India
eBook ISBN
978-1-4614-3241-8
DOI
10.1007/978-1-4614-3241-8
Hardcover ISBN
978-1-4614-3240-1
Series ISSN
2192-4333
Edition Number
1
Number of Pages
XXVI, 811
Topics