Utilizing 21 case studies, and focusing on two key levers that can be used to analyze any business--financial contribution and units of activity--Improving Profit shows how to measure contributions to profit in real time. These techniques help you understand what is working to generate profit, and what is not.
How to Recruit and Hire Great Software Engineers: Building a Crack Development Team is a field guide and instruction manual for hiring great engineers that fit your team and drive your success and competitive advantage.
Healthcare, Insurance, and You is a practical guide that explains in plain language the impact of healthcare reform and the complicated issues of buying insurance, understanding medical bills, and finding great care. It empowers you with tips, resources and strategies for navigating the healthcare system to get the most for your health and your money.
Health Care Reform Simplified: What Professionals in Medicine, Government, Insurance, and Business Need to Know explains the federal law--newly upheld by the U.S. Supreme Court--that implements groundbreaking changes in the U.S. health insurance industry, patient care, and government services.
Going Corporate: A Geek's Guide provides technology professionalsincluding programmers, engineers, designers, and analyststhe information necessary to make the transition from techie in the trenches to project manager, mid-level manager, consultantor even CIO, CTO, or CEO.
Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners interested in taking their business to the next level of growth through exporting--both traditional methods and those taking advantage of the Internet.